The platform is rolling out a updated setting that enables them to lessen the volume of AI-created content appearing in their feeds. This step comes as the service revealed that it now features in excess of 1 thousand million content made with AI.
Testing and Rollout
This change is being tested over the coming weeks before a widespread release. This development aligns with a rise in AI content, spurred by recent video-generation tools.
The Broader AI Trend
It has been noted that nearly 10% of the quickest rising channels on a competing service primarily display content made by AI. A significant portion of this content is considered mass-produced AI material, a label for inferior, mass-produced content that is often absurd or bizarre.
Based on user feedback that many people like content made with AI tools, from AI artwork to educational videos, and we intend to give people the ability to increase or decrease of that, based on their own choices,” stated a platform representative.
Volume and Proportions
The service disclosed that there are now over a billion videos on its network identified as artificially created. Overall, more than 100 mn media items are uploaded to the platform each day, making AI content a limited percentage of its complete catalog.
Customizing Your Feed
Users will be able to decrease or raise the level of artificial media they see by using the content preference setting in the platform and selecting “AI-generated content”. Additional categories that currently be controlled under the setting cover current affairs, fashion, cosmetics, and movement.
AI Disclosure Rules
TikTok’s policies oblige users to tag lifelike AI-generated content, and it bans malicious fake videos of public figures or critical incidents. Any authentic-looking AI-generated clip that is without a tag can be taken down under its user guidelines.
In addition, the service will from now on add an artificially created tag to content created with its own AI tools, or flagged by an industry-wide initiative for recognizing content made by AI. This action is designed to help prevent users from attempting to bypass the labeling process.
Responsible AI Funding
The platform is also launching a $2 million educational fund for specialists and organizations to create informative material about using AI responsibly. This project will benefit charitable organizations focused on training programming and robotics.
Moderation Strategy
The video-sharing app has defended its moderation strategy, following controversy over plans to cut jobs for a large number of review team members in the UK. TikTok is expected to cut hundreds of positions in its content moderation department in London, with trade unions and digital protection specialists raising concerns that humans are being replaced by machine-led review.
A company official clarified that human moderation would continue to be important, but automated tools can safeguard staff by removing the most graphic content before it is viewed by humans. The platform reported a 76% decrease in disturbing and violent content reviewed by safety staff over the last 12 months due to intervention by its AI tools.
We believe it is crucial to combine staff and AI to maintain a secure environment,” the official commented. “We’ll have staff as part of that process, but we also think it’s extremely critical to limit contact with unsafe media as rapidly, which is where a significant AI assistance is really helping us work at speed.”
